Developer Design Works Gaming has signed a content partnership with 888 Casino.
Under the brand-new content agreement, Design Works Gaming (DWG) has launched five of its top-performing casino games with 888 Casino in the United Kingdom, including Double Fancy 7s and Armadillo Artie Gone Wild.
Additional DWG titles will be rolled out over the coming months via Light & Wonder’s (Formely Scientific Games) OpenGaming aggregation platform.
The agreement helps expand 888 Casino’s already impressive portfolio of casino games while also boosting DWG’s player reach across the United Kingdom.
It comes after DWG struck similar agreements with big-name UK operators like William Hill, Unibet, and Betfred.
Design Works Gaming CEO Troy Zurawski said in a statement via EuropeanGaming: “Adding 888 to our roster further validates DWG’s games as some of the highest performing in the industry.
“It’s rare to find a team of people who prioritise precision and quality of content the way they do, so this partnership couldn’t be a better match for us. We’re looking forward to what we can glean from their unique business strategies to bring the best to 888 players.”
Talya Benyamini, the VP of B2C at 888 Casino, added: “We are so excited to partner with Design Works Gaming to continue to enhance the experience and product offer for our players.
“Content leadership is critical for our business, and we can’t wait to bring the incredible DWG content to our main markets around the world.”
The news comes after 888 completed its acquisition of William Hill’s UK and European business and as the operator continues to expand its content offering by signing agreements with developers like Kalamba Games and NetGaming.